Online grocery shopping has seen a remarkable growth worldwide, as more people switched to buying their essentials online amid the rising of Covid-19. Currently valued at $2 billion, the e-grocery market is the fastest growing segment of e-commerce in MENA, accounting for 12% of total ecommerce in the MENA region, with UAE, KSA, and Egypt leading the growth.
While safety might be the main cause behind online grocery shopping’s growth, there are many other benefits besides safety and doorstep delivery. Here are 5 underrated advantages of online grocery shopping that will surprise you.
1. Reduces compulsive shopping
Raise your hand if you’ve been tempted to buy attractive products because you thought they would look good in your kitchen, or repeatedly bought products you already had in your fridge or pantry. Supermarket aisles are designed to empty your pockets, whereas online shopping allows you to identify your grocery needs first before browsing for products. That way you can buy only what you need, avoid buying duplicate products, and reduce compulsive buys that occur every time you stare at tempting products.
2. Helps you track spending
When you’re going for a shopping spree, the chances of going over budget is always high. On one hand, you’re buying dozens of products at once. On the other hand, there are dozens of aisles at every turn, strategically designed to lure you to buy more products that add cost to your overall grocery budget. Online grocery shopping means you always have visibility over the total cost in your cart, enabling you to track your potential spending, add or remove products according to your budget, and eliminate expensive products you don’t need. It also means your kids won’t have the chance to sneak in a few expensive treats when you’re not looking.
3. Enables price comparisons
Comparing product prices at the supermarket can be a time-consuming process, especially when you have to wait in a cashier line to find out what your items would cost. Online grocery shopping enables you to browse different products online, compare their prices, select the ones that best fit your budget to land the best deals on your everyday groceries, saving you both time and effort on doing the daunting price math.
4. Helps with meal planning & budgeting
If you like to plan your meals for the entire week, online grocery shopping might help you achieve that. Use online grocery shopping to shop for your weekly recipes at once, tailor your meal plan according to what’s on sale, and lock the best deals on food during the week. Weekly meal planning and buying your groceries online in advance helps you identify how much you spend on groceries, and calculate your projected costs before you start spending.
5. Provides convenient home delivery
Obvious but nonetheless important, the main benefit of online grocery shopping is convenience; the privilege of browsing for products and shopping for all your essentials without leaving the comfort of your own house. Grocery apps like Breadfast, offers instant same-day delivery available 24/7, and gives you the option of choosing your own next day delivery slot, so that you won’t have to stay in the house all day waiting for your order to arrive. When shopping online, everything is at your disposal. That means you don’t have to worry about forgetting to put eggs, milk, or a diaper bag and run all the way back to grab them. It only takes a few minutes and a couple of clicks to make sure your cart is all stacked and has everything you need.
Short on household essentials? Count on Breadfast to deliver all your groceries from bakeries, fresh produce, cleaning supplies, ready to cook meals, baby products, pet supplies, and many more. Everything you need will be delivered right to your doorstep 24 hours a day, 7 days a week. Ready for a fast and smooth shopping experience? Download Breadfast here.
